Arla's Discover.. cheese brand extends its range
Consumers are in for a summer of discovery as Arla's leading cheese brand Discover.. launches a raft of new products.
Consumers are in for a summer of discovery as Arla's leading cheese brand Discover.. launches a raft of new products.
Cravendale is to extend its ready-to-drink 284ml bottles into a four bottle multi-pack format. The Cravendale semi-skimmed multi-pack and CRAVENDALE Hint Of...Wild Strawberry multi-pack will offer shoppers a significant price saving compared to individual bottles.
This summer sees the launch of Apetina, a new, quality cheese range from Arla Foods. The brand will be a significant new addition to the UK cheese market, supported with a multi-million pound marketing spend including TV, press, and online advertising alongside PR.
Cravendale 284ml won the praise of the convenience industry, scooping the award for best new convenience product launch at the Checkout magazine's annual awards ceremony.
The perfect cup of coffee was made with Cravendale in the UK heat of the World Barista Championships at Hotelympia, London.
There's been extra fun for children in Scotland thanks to distribution employees who won the Arla You Choose Challenge.
Alistair Darling MP, officially opened Arla Foods multi-million pound dairy in Lockerbie recently.
One year on from its launch onto the butter, spreads and margarine market, Anchor Lighter Spreadable is now worth 9.3m*.
For the third consecutive year Arla has scooped The Grocer magazine's gold award for best own label supplier of dairy and yellow fats.
Following the continued success of Lurpak Spreadable, the number one value product in the BSM market, Lurpak has launched Lurpak Spreadable Unsalted, its most significant launch since Lurpak Lighter in 2001.
Up to 15 per cent of the UK can now enjoy the taste of fresh cows milk thanks to Lactofree, the latest launch by Arla Foods.
Arla Foods Milk Partnership farmer John Hayes of Pale Fence Farm, Derbyshire, was awarded national winner of the Arla Foods Milk Partnership milk quality awards recently.
Arla's Rosenborg Danish Blue range will start the New Year with a new look which hopes to turn round the current decline in the blue cheese market.
The latest addition to Arla's Cravendale family will give the snacks market its best shot.
Express is light years ahead after linking up with children's healthy food programme, Planet Cook.
Merseyside's Tommy Callagher is Express's top milkman, after clinching his place in a 'super six' shortlist, decided on the number of votes cast by customers.
Arla Foods is driving retail cream sales following the launch of innovative new fresh cream packaging.
Settle creamery's butter has once again been tickling judges' tastebuds at the summer shows.
A sizzling summer will be fine for Arla's Discover cheese brand, which is aiming to make burnt bangers, and charred chicken wings a thing of the past.
The £12million revamp of Manchester dairy is getting closer to fruition with the modern milk intake area, a new office and amenities block now complete.