Practical tips on content creation
When we at Mynewsdesk meet with communicators we hear the same pain point: They need to do more with less. In other words, they need to be more efficient, create more, accomplish bigger, better and bolder things, but with fewer resources.
Communicators, therefore, need tools to help improve their workflow to prevent them from spending time on manual stuff. They need to concentrate their efforts, instead, on what matters: creating great content, reaching the right people and using data to find out what works. Sounds great, right? “ But how do I do that?”, you may ask.
There are a lot of tools out there that help you to accomplish some different things. And part of the communicator’s job is to know which of those products should become part of their workflow toolbox, and which should not be.
Trello and Mynewsdesk pave the way
Speakers Jordan Mirchev and Heather Athie, representing Trello and Mynewsdesk respectively, give loads of practical advice on how communicators can work better with content creation. They share lots of good info, but the main key takeaways from their presentation are:
- Understand your audience
- Create a variety of content types
- Set KPIs
- Create an editorial calendar
- Streamline the process
- Pick your tools and have a central place
The above, in a nutshell, is what they recommend. However, if you’d like to get some inspiration and get the ins and outs of content creation, you should listen to the webinar.
Look at the webinar Speed up your content creation
Learn the tips and tricks to do more with less. Kickstart your content creation and accelerate it to new levels. In this hands-on session, Trello & Mynewsdesk will cover five key areas:
- Discovery & ideas
- Writing & editing
- Graphics & Visuals
- Content distribution
- Project management