Communicators no longer need to be convinced of the value of AI. A new report from Sveriges Kommunikatörer and Mynewsdesk shows that many professionals are already using the technology in their daily work, while organizations still lack the frameworks required for safe, secure, and high-quality use.
Mynewsdesk is accelerating into 2026 with a strong start to the year. During the first quarter, the company increased its number of new customers by 30% compared to the same period last year. The growth follows a strategic shift over the past year toward a unified platform and a market-leading media monitoring solution.
Mynewsdesk aims to make modern PR tools accessible to a wider audience through the launch of Essential, a new entry-level product that can be both tested and purchased entirely online.
From podcasts to social media and digital newsrooms, communication professionals must manage increasingly complex media environments. Mynewsdesk provides the tools needed to navigate this complexity. By combining press release distribution, media monitoring, and reporting in one integrated platform. Mynewsdesk helps PR teams reduce administrative work and focus on creating meaningful media impact.
The increasing use of AI tools is rapidly changing how companies are seen online. As more users ask questions directly to LLMs, the sources these models rely on to gather information are becoming crucial for visibility. Semrush data compares how well the four largest press room platforms in Sweden perform in terms of visibility in AI tools
Hogia shows how structured media monitoring with Monitor strengthens both communication and business. Shared insights across the organization have led to a strong increase in coverage and visibility.
Telenor Denmark creates communication around topics that matter right now. Their #digitalpænt initiative supports children’s digital lives and engaged over 26,500 students. By tailoring the story locally and reaching regional journalists with Mynewsdesk tools, the campaign gained strong impact through relevance, timing and visuals.
Mynewsdesk appoints Alexander Wallin as Chief Sales Officer and Andreas Hjerpe as Chief Marketing Officer, effective January 1. Both are internal promotions reporting to CEO Gustav Berghog. Wallin leads sales strategy and growth across the Nordics. Hjerpe leads marketing strategy, brand development and demand generation.
Cappelen Damm is Norway’s largest publishing house with a wide range of genres. With such a steady flow of titles and many different target groups, the team relies on structure, accuracy and smart distribution to make sure their news reaches the right people. For Cappelen Damm, Mynewsdesk has become an important part of that process. They have a monthly average of five publications in their newsro
Bluewater Group, the Swedish company committed to reducing plastic waste and providing clean drinking water and natural beverage solutions worldwide, continues to attract strong media attention through its newsroom on Mynewsdesk since launching on the platform in 2013.
Their communication is led by David Noble, who has utilised Mynewsdesk for several different international clients for nearly
Congratulations to Nic. Christiansen Group, who prove every day that strong communication builds trust – not only when everything goes smoothly, but also when challenges arise.
Representing some of the world’s most iconic automotive brands, like Hyundai, Jaguar and Land Rover, BYD, Ford, Omoda, Jaecoo, NIO and firefly, their team of four Press Managers handles car launches, campaigns, and medi
Henrik, Mestergruppen's communications manager, emphasizes the value of earned media in promoting the group's diverse brands. By effectively sharing hard facts and emotional stories, he enhances visibility in trade and local media, driving engagement and inspiring collaboration.
