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Topics: Business enterprise

  • Anne-Lise Mørch von der Fehr

    PR is more than just “icing on the cake”

    In today's business world, PR and communication are essential for success, not just a luxury. Understanding the bigger picture, speaking up in face of criticism, and standing strong with ethical standards are key. By showcasing our value and collaborating with journalists, PR professionals can prove their indispensability and push strategic communication forward.

  • Daniel Wagnerius, CTO Mynewsdesk & Louise Barnekow, CEO Mynewsdesk

    Introducing Mynewsdesk CoPilot: 4,000 communicators just got AI-powered

    Mynewsdesk launches CoPilot, an AI-powered platform for 4,000 communicators. This advanced tool aims to enhance efficiency and productivity by automating tasks, offering valuable insights, and providing real-time data analysis. CoPilot aims to revolutionize communication strategies by integrating AI into daily operations.

  • What's the purpose of purposeful PR?

    What's the purpose of purposeful PR?

    Never before have brands communicated so much about sustainability and purpose. And never so poorly. Consumers have never been more confused about what is actually what in brands sustainability communication.* The term purpose driven is used to the extent of losing its own purpose. So is there any reason to keep going?

  • Nordic Digital PR Awards: The creative winners of 2020!

    Nordic Digital PR Awards: The creative winners of 2020!

    Creativity, a surge in visual content and new concepts. Something good came out of the strangeness of 2020 and we could enjoy a lot of creative and effective PR. Mynewsdesk wants to celebrate great PR by recognising and celebrating the best Nordic communicators, and proudly present the seven winners of Nordic Digital PR Awards.

  • Louise Barnekow.

    Louise Barnekow appointed as Mynewsdesk’s CEO

    Louise Barnekow has been leading Mynewsdesk as interim CEO since the end of last year, and has now been appointed as CEO for the company. The change is effective as of September 2nd.

  • 9 out of 10 PR professionals struggle to gain valuable meaning and insights from data

    9 out of 10 PR professionals struggle to gain valuable meaning and insights from data

    Ever since entering the digital era of communication, PR professionals and marketers have been drowning in data; and yet competencies in data literacy remain low. When assessing individual skills, only one out of ten PR professionals consider themselves as having a high level of data literacy, meaning that they can extract meaning and insights from data, while the rest struggle.

  • Newsroom on Facebook Page with Mynewsdesk Application

    Newsroom on Facebook Page with Mynewsdesk Application

    Mynewsdesk releases a Facebook application allowing companies to add a newsroom on their Facebook Page in less than 2 minutes. Skansen, Ving, Mr Jet, Viasat, ProjectPlace, and Solresor are just a few companies that have already launched this feature.

  • MyNewsdesk taps Open Communications for international expansion drive

    STOCKHOLM, Sweden -- MyNewsdesk, the rapidly expanding Stockholm-based online PR and news service, recently entered into a collaboration agreement with Open Communications, a strategic communications agency that helps Nordic companies to grow internationally. The purpose of the collaboration is to strengthen the company’s brand image and develop its presence in new markets.