Isée by Fleur Tang organic t-shirts

Pure, clean and simple — even before eco-awareness became a trend, it was an essential issue for Fleur Tang. Every element in her production chain is certified by Control Union, an international inspection organization recognised for overseeing organic production processes. They set the global standards for health, safety and sustainability, ensuring that every link in the chain adheres to them.

Fleur explains: "A tee should make no statement other than that of basic design and honest quality. I'm not aiming at the fashionista crowd, my designs are basic, but tons of care has been put into seams and weaves and necklines."

And I love it so much — a t-shirt is a t-shirt is a…