Mrs.Sporty and Motosumo merge to form a fully integrated European fitness group, combining franchise strength with digital innovation. Backed by new investment and led by Co-CEOs Niclas Bönström and Kresten Juel Jensen, the merger sets the stage for global growth and smarter, more accessible fitness experiences.
Motosumo launches #TrainForWater, the 9th Cycle For Change campaign, running March 17-23, 2025, to support Water.org. Cyclists worldwide will ride to raise awareness for the 2.2 billion people lacking safe water. For every 80 km cycled, Motosumo donates $1, with a goal of $1,500. Join the movement & pedal for clean water! www.motosumo.com/cycleforchange #CycleForChange
2024 was a year of pushing limits, uniting for causes, and making fitness a force for good. Motosumo riders pedaled over 609,000 km and raised $6,721 for charity through #CycleForChange campaigns. We launched Spanish and Portuguese classes, partnered with fitness giants, and embraced sustainability. Together, we proved there’s no mountain too high when community leads the way 🚴♂️.
Motosumo’s latest Cycle For Change initiative, #TrainForMovember, united a global cycling community to support men’s health. Participants, including those from the Fitness On Demand network, collectively pedaled 142,006 kilometers over a week, raising $2,366 for the Movember Foundation and bringing awareness to mental health, suicide prevention, prostate cancer, and testicular cancer.
Motosumo proudly launches #TrainForMovember, the eighth edition of its Cycle For Change series, running from November 4-10, 2024. The campaign supports the Movember Foundation's vital mission to raise awareness and funds for men’s mental health, suicide prevention, prostate cancer, and testicular cancer, with Fitness On Demand joining as a donation partner.
Fitness On Demand partners with Motosumo to bring live and on-demand indoor cycling classes to any stationary bike. Motosumo’s real-time tracking technology and interactive features, combined with Fitness On Demand’s platform, offer an immersive cycling experience that’s accessible anywhere, enhancing community engagement and user experience.
Motosumo’s #TrainForSchools campaign united a global community to support education in Kenya. From August 19-25, participants cycled 134,900 km, raising $1,500 to fund a mobile science lab for Withare Primary School. This reflects Motosumo’s mission to combine fitness with positive impact, showing how collective effort can drive change.
Copenhagen, Denmark – August 6, 2024 – Motosumo is thrilled to announce the launch of its 7th Cycle for Change campaign, titled #TrainForSchools, set to take place from August 19-25, 2024. Most kids begin a new school year in late summer. Our campaign will focus on providing funds for a mobile science lab for Withare Primary School in Kenya. This will benefit 7th to 9th-grade students in the Maasa
ClassPass, the leading fitness and wellness membership, and Motosumo, a Denmark-based innovator in connected indoor cycling, announce a strategic partnership, setting new standards in the corporate wellness sector. Motosumo’s acclaimed app-based platform is now accessible to millions of ClassPass users worldwide, making it the first connected cycling application available on the ClassPass system.
Explore key takeaways from Motosumo's participation in the IHRSA and FIBO trade fairs, highlighting the fitness industry's focus on wellness, community, and sustainability. Learn how these trends, along with the revival of cardio training, are shaping Motosumo's approach to enhancing the indoor cycling experience.
The #TrainForBrains campaign, a mental wellness initiative by Motosumo, the global digital indoor cycling platform, recently wrapped up. Running from April 29 to May 3, 2024, as part of Motosumo’s ongoing Cycle For Change series, the campaign continued to unite fitness enthusiasts worldwide to ride for a strong purpose - this time, to support The Mental Health Foundation in the UK.
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Copenhagen, Denmark - Thursday, May 2, 2024
In a significant move to democratize fitness across global markets, Motosumo, a pioneering digital indoor cycling platform, has launched its app interface and class content in Spanish and Portuguese. This strategic expansion taps into the rapidly growing fitness enthusiasm in Spanish- and Portuguese-speaking markets, includin
Copenhagen, April 18, 2024 — Motosumo, the digital indoor cycling platform, announces the launch of its second campaign of 2024, #TrainForBrains. This will be the sixth version of the ongoing Cycle For Change series, which aims to raise awareness and support for mental health. The chosen donation partner for this campaign is The Mental Health Foundation, the UK's leading charity dedicated to menta
Motosumo's #TrainforChildren campaign united global fitness enthusiasts, cycling over 195,000 km to support the Children's Emergency Fund by Save the Children Denmark. Surpassing its $1,500 donation goal, the initiative underscores the powerful link between fitness and philanthropy, pledging ongoing campaigns for worldwide causes.
Copenhagen, 25 January 2024 – During week 6, from February 5-11, 2024 - digital indoor cycling platform Motosumo is proud to announce the launch of their #TrainForChildren campaign, an initiative designed to support The Children's Emergency Fund via Save the Children Denmark. This campaign is set to harness the collective energy and compassion of Motosumo’s global fitness community to positively i
Explore Motosumo's 2023 Highlights: A Year of Transformative Growth and Exciting Partnerships in the Fitness Industry
Canada-based Spin For Life will deliver weekly live content to Motosumo’s digital platform and make their classes available to all Motosumo users worldwide. Spin for Life's own Spin Guides will instruct these classes. This not only extends the global reach of Spin For Life but also introduces Motosumo's existing users to Spin For Life's other impactful activities and expands Motosumo’s reach.
Gympass members across the US and Europe can now access Motosumo's premium cycling experience. Simply access the Motosumo app through Gympass, connect it to any stationary bike, and enjoy a premium, interactive ride.
The Motosumo community has again proven the boundless possibilities of blending fitness with a cause. The recently concluded #TrainForPink campaign, held in the last week of October 2023 in recognition of Breast Cancer Awareness Month, had widespread participation from across the globe. The Motosumo community managed to donate USD$1,173, ride a jaw-dropping 175,956 kilometres, and clock 6,325
Copenhagen, August 24, 2023 - Motosumo, the digital indoor cycling platform catering to both gyms and home users, is excited to announce a partnership with Hotelgyms.com, the ultimate destination for accessing top-notch hotel fitness facilities around the globe. This collaboration signifies a monumental leap towards redefining fitness on-the-go and underscores both companies' dedication to revolut