World of Volvo kicks off the summer with the exhibition Volvo in Motorsport, where visitors are taken on a high-speed journey through Volvo’s involvement in motorsport – from classic rally cars to circuit racing and technical innovation.
As spring blossoms, World of Volvo invites the public to a month filled with dance, music, and the joy of movement. Across three inspiring events in May, visitors will have the chance to experience culture up close – whether through unique encounters with musicians, captivating dance performances, or engaging activities for parents with babies.
The exhibition Volvo Models – Through the Years presents, for the first time ever, Volvo’s 98-year history gathered in one place. On the large plaza on level 2 of World of Volvo, over 100 detailed scale models showcase Volvo’s development through the decades – from the very first ÖV4 to today’s EX90.
In conjunction with the inaugural Taube Week, taking place from 9–15 March, World of Volvo is honoured to present World of Taube, a unique art exhibition showcasing works from throughout Taube’s lifetime. This will be the first dedicated exhibition of his art in Gothenburg, featuring several personal pieces – including some unique works that have never been displayed publicly before.
On 26–27 April 2025, GotGuitars, the Nordic region’s premier guitar fair, returns to welcome music enthusiasts from across the country. This year’s event will be hosted in collaboration with World of Volvo, transforming the venue into an arena brimming with guitars, music, and inspiration. Tickets go on sale on 5 February.
Winter break is approaching! During week 7, World of Volvo invites you to this year’s second edition of the FamilyFun concept. A week filled with playful, exciting and educational family activities – all completely free of charge. From Monday to Saturday during winter break, visitors can enjoy everything from action-packed competitions to spectacular performances focused on movement and health.
On 12 March 2025, Evert Taube will be honoured with a concert at World of Volvo in Gothenburg, featuring artists such as Helen Sjöholm and Anders “Moneybrother” Wendin. The concert, Sjögång, offers a musical journey through Taube’s timeless works and coincides with Taubedagen, which in 2025 marks 135 years since Taube’s birth.
December is here, and World of Volvo is celebrating the festive season with lights, warmth, and unique experiences. Enjoy culture, delicious food, and magical moments in a beautifully decorated World of Volvo.
Last year, 5,000 people gathered on Avenyn, and now it's time again! On Friday, December 13, World of Volvo, Göteborgs Lucia, and Avenyföreningen will host this year’s edition of Gothenburg's Lucia Parade. The success from last year will once again light up Avenyn, culminating in a heartwarming concert at Götaplatsen, performed by Göteborgs Lucia and over 150 choir members.
The autumn break is approaching, and the concept Family Fun – which attracted hundreds of families during the summer – is now returning to World of Volvo, this time with an autumn twist. Experience autumn break fun where the entire family can explore, learn, and play through dance, music, and crafts. Family Fun is open from October 28-29 and November 1-3 with all activities offered free of charge.
The summer at World of Volvo has offered experiences for both adults and children, locals and tourists. Now, the brand experience centre is releasing its autumn programme, where visitors can enjoy an offering largely focused on music – featuring one of Sweden’s biggest artists.
Get ready for a summer filled with experiences at World of Volvo. Since opening its doors in April, the experience centre has attracted both locals and tourists alike. As we head into the summer season, the offerings are expanding even further. With free activities for families, Ceno's delightful outdoor dining, and the acclaimed exhibition, there’s something for everyone this summer.
