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News that reaches the media

With Mynewsdesk’s platform, you’ll reach the right contacts with every press release – and increase the impact of your PR and communication efforts.

Reach journalists with press releases

Target relevant media

Combine your own contact lists with Mynewsdesk’s network of journalists and global media database to reach the most relevant people within your different areas.

PR and SEO

Increase visibility through SEO

Let the power of Mynewsdesk’s strong domain boost your content to show your message higher up in the search results.

Read more about SEO & Mynewsdesk
SEO Organic growth

Follow up and optimise your communication

Get detailed statistics on how your target audiences engage with your topics and send-outs to continuously optimise your communication.

1 million

journalist in the global database

72 %

of Mynewsdesk’s clients have their press releases re-published

89 of 100

– the strong domain rating of Mynewsdesk

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Maximise your reach with strong SEO

Increase the visibility of your PR and communication in the search results through our globally trusted platform. As a Mynewsdesk client, you’ll be publishing your content on one of the world’s strongest domains. Our website has over 42 million inbound links and a domain rating (DR) that matches the best-known brands in the world. This enables your articles and press releases to rank significantly higher on competitive keywords and search phrases than if you’d only published your content on your own website.

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Unmatched contact network – globally and locally

Get your message across to a larger audience using Mynewsdesk’s global journalist network and media database. Target your communication efforts more effectively through networks of local journalists actively monitoring your topic areas – and rest assured that all contacts are managed in compliance with GDPR.

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Targeted communication with measurable impact

Maximise the impact of your PR and communication by sending the right message to the right target audience. Instead of general bulk send-outs, you can create customised contact lists based on different topics, making sure you reach the most relevant target audience every time. Detailed statistics offer you valuable insights, enabling you to make data-driven decisions and continuously optimise your communication.

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Let AI find the most relevant journalists

Use the AI-based functionality ‘Audience Targeting’ to quickly find the right contacts. Whenever you’re writing a press release that exceeds a thousand characters in the platform, the algorithm will automatically identify journalists in the Mynewsdesk database who’ve recently written about the same topic. Their names, email addresses and potential reach will appear, letting you add them directly to the list of recipients for the press release you’re writing.

Mäta PR

Effective PR with a one-stop platform

By managing your contacts in the Mynewsdesk platform, you can gather all your content and activities connected to PR and communications in one place. This will save valuable time when you want to get your message out there quickly.

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How to manage your contacts

Create distribution lists including both your existing contacts and journalists from Mynewsdesk’s extensive network – all in one platform. Create professional-looking email send-outs targeted at specific contacts based on topic. Follow up on which send-outs generate the most engagement and find out which contacts are reading and sharing your content.

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– Mynewsdesk helps us save both time and resources. This way, we can easily provide journalists with content and high-resolution images and have all news automatically displayed in our content hub.

Jacqueline Casini, Lufthansa Cargo

Reach the right contacts – step by step

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Step 1:

Build and organise your contact lists

Upload your existing contacts directly to the platform and add relevant contacts from the Mynewsdesk media lists and global database. You can easily organise your contacts, move them between different lists and create new contact lists to fit your needs.

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Step 2:

Target the right contacts with each send-out

Create professional-looking send-outs and distribute them to relevant contact lists based on topic. Through targeted communication, you’ll build long-term relationships with journalists and other contacts, who’ll see you as a credible source within their area of interest.

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Step 3:

Measure and follow up on your communication

Evaluate the effects of each send-out through detailed statistics. Find out the number of people who opened, shared and interacted with your content. Identify your most engaged contacts and send reminders to those who didn’t open your send-outs.

FAQ

What is Mynewsdesk?

Mynewsdesk is a digital platform that uses AI to offer you an intelligent solution for your PR. Companies and organizations use Mynewsdesk to increase brand awareness and to engage with journalists, opinion leaders, customers, influencers and other relevant target groups.

How does Mynewsdesk work?

In Mynewsdesk’s digital newsroom, companies and organizations can easily share news with over one million journalists worldwide. With our analysis tool, you get detailed insights about the reach and media exposure you get, and our tool for media monitoring can help you see your impact in the media. Mynewsdesk helps you evaluate your work, so you can maximize your PR and communication efforts to gain even better results!

Who uses Mynewsdesk?

Companies and organizations use Mynewsdesk to increase their brand awareness, and to build relationships with journalists, opinion leaders, customers, influencers and other relevant target groups.

Journalists, influencers and opinion leaders use Mynewsdesk to create news coverage for topics that are relevant to them. With Mynewsdesk, they can take part in news that they might otherwise have missed out on.

What are the benefits of Mynewsdesk?

Mynewsdesk’s digital newsroom is all you need for your PR and communication! By gathering all your external communication in one platform, you get an efficient workflow with publishing, distribution, media monitoring, analysis and a strong global media database with over one million journalist contacts. We make it easier and more efficient for companies and organizations to build relationships, and create knowledge about their business.

What reach does Mynewsdesk offer?

We have a local network of 29,000 journalists who subscribe to news from Mynewsdesk. In addition, we have our global media database with international journalists. In total, you can reach over one million journalists worldwide. Further, Mynewsdesk’s strong domain gives your publications better rankings in search results and thereby increased visibility. With our platform, you will reach the best and most relevant audience for your communication.

Is Mynewsdesk free?

For journalists and readers, Mynewsdesk is free. As a company or organization, we offer a free trial of Mynewsdesk, for ten days. When your trial ends, we offer different options that are customized to your needs and wishes. For prices and subscriptions, click here.

Where can I find more information about prices and subscriptions?

You will find our subscriptions here. For more information about our prices, you are welcome to contact our sales department here!

How do I book a demo of Mynewsdesk?

You can easily book a demo of Mynewsdesk here!

How do I get in touch with customer support and sales?

You are welcome to contact us here at any time. Feel free to follow us on Facebook, Twitter, Linkedin, and Instagram for more information.

How does Mynewsdesk work with AI?

Mynewsdesk’s digital PR solution is built with AI technology that automatically monitors the distribution and performance of every news item you publish via Mynewsdesk’s press service. AI allows you to find out when your news is published by the media and which journalists read your news. Via the AI ​​function Audience Targeting, Mynewsdesk analyzes your content to identify and make suggestions for relevant journalists, influencers, and other people that you should contact. All in all, our AI technology enables you to better understand your PR work, save time and maximize your results.

How does Mynewsdesk handle GDPR?

Mynewsdesk has updated Terms and Conditions in accordance with the new Data Protection Regulation, GDPR. As a customer, you are responsible for ensuring that your contact list in our platform is handled in a legal manner in accordance with the GDPR. Thereby, you need to create and define routines regarding the handling of your contact lists. You can read more about how we handle GDPR here.

Try Mynewsdesk for free

Explore the smartest PR solution on the market!

Start your free trial today!

  • Try for free for 10 days
  • Access the full scope of our PR solution
  • No binding period
  • No credit card details

 

Learn more about how Mynewsdesk processes your personal data in the privacy policy. Please note that our terms of use apply to all our services.