Topics: Fashion

  • gemme with gina tricot

    Rent is the new new – As part of its sustainability journey, Gina Tricot is launching a unique collaboration with Gemme, the fashion industry’s online walk-in closet, where users share their own designer garments and accessories or get access to exclusive wardrobe “gems” directly from other fashion lovers, including some of the country’s most well-known style profiles.

  • Gina Tricot går in i partnerskap med idol

    Gina Tricot har en spännande höst att se fram emot som inkluderar ett helt nytt forum då modekedjan stolt går in som ny huvudsponsor till den populära musiktalangtävlingen Idol på TV4.

  • Maja Nilsson Lindelöf x Gina Tricot - The success continues

    This autumn, Gina Tricot will collaborate a second time with lifestyle and fashion influencer Maja Nilsson Lindelöf to create a collection. The spring collaboration was an amazing success and fall’s version is a new take with Maja at the helm, offering an intriguing mix of timeless business and casual pieces.

  • NICKI STUDIOS X GINA TRICOT - AUTUMN’S MOST EXCITING DESIGN COLLABORATION

    Gina Tricot does it again! After earlier successful collaborations with Anine Bing, Icona Pop, Puma, aim'n, Maja Nilsson Lindelöf, and Matilda Djerf, the fashion chain has completed a major design project with three Norwegian sisters who have taken the Scandinavian fashion market by storm. Finally, we can present the news: Nicki Studios x Gina Tricot!

  • GINA TRICOT ADAPTS ITS ORGANIZATION

    The fashion company Gina Tricot adapts the organization to new market conditions that are changing at an ever-faster pace. The company continues to drive its European digital business and will withdraw from the German local retail market in order to strengthen the Groups future competitiveness.

  • ​GINA TRICOT X BEYOND RETRO – LAUNCHES NEW VINTAGE COLLABORATION

    Gina Tricot continues to raise the bar in the fashion industry by teaming up with the well-established vintage brand Beyond Retro. A limited collection of beautiful second-hand garments will be available for purchase in selected Gina Tricot stores in the Nordic region from 11 June 2020.

  • GINA TRICOT KICKS OFF SUMMER WITH A UNIQUE LIVE VIDEO SHOPPING EVENT

    At last! Gina Tricot’s new agreement with live-video streaming provider Bambuser means that the fashion chain will start summer this Thursday with Live Video Shopping. The premiere will take place on 28 May at 20:00 CET.
    The premiere edition will be broadcast together with two of Gina Tricot’s summer campaign profiles: star influencers Matilda Djerf from Sweden and Tina Maria Hansen from Denmar

  • GINA TRICOT FOLLOWS ON LAST YEAR’S SUCCESS WITH A NEW, TRENDSETTING SUMMER CAMPAIGN

    In 2019, Gina Tricot’s summer campaign featuring Bianca Ingrosso in Portofino was a hit. In light of the current situation, Gina Tricot has asked six of the best Nordic content creators and profiles to produce their own material in their home environments. It’s part of new seasonal campaign with a timely concept: “Summer Staycation”.

  • ​TED BOMAN IS APPOINTED NEW CEO OF GINA TRICOT

    With a strong passion for fashion and a clear goal to deliver a holistic experience for the customer, Gina Tricot has recruited a new CEO in Ted Boman, the current CEO of the fashion chain Junkyard. Ted will lead the company's development as one of the Nordic region's leading retail chains for fashion-conscious women.

  • TRETORN X GINA TRICOT MINI IS HERE!

    A new mini collection is here – Gina Tricot in collaboration with tretorn! We’ve now also expanded our hit concept “mommy & me” to include all of you proud dads out there.

  • GINA TRICOT & CHIMI EYEWEAR IN UNIQUE COLLABORATION - TO PROMOTE MENTAL HEALTH

    Today, we proudly present SEE.ME. A joint initiative between fashion chain Gina Tricot, the health platform Braive and Chimi Eyewear. The goal is to break the taboos around mental illness and create a healthier culture on how we discuss and manage the issue in society. It is being run through a readily available digital program that has been adapted for the specific target group.

  • GINA TRICOT SHARPENS ITS FOCUS ON THE SHOPPING EXPERIENCE.

    This fall, four new top-modern stores will be opened. They will feature functional, open spaces and an overall design that makes it easy for customers to get a clear overview of the offering and various categories of items.

  • GINA TRICOT RE-WORKS UNSOLD GARMENTS IN NEW SUSTAINABILITY EFFORT

    As part of Gina Tricot’s sustainability efforts, we have now taken an important step in making our business more circular. We’ve selected certain unsold garments and garments that have been returned as defective and, in collaboration with XV Production and Re:Textile, have re-made them, thereby creating an entirely new collection – Gina Tricot Upcycle.

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