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Social media quiz campaign for Snow Software

Aiming for the hearts and minds of C-Suite executives, this LinkedIn & Facebook campaign for Snow Software called attention to the "ticking bomb" of hidden software licensing fees for many companies. Whether overspending or underspending, it was clear that many CFOs, CTOs and CIOs are unaware of their risk exposure. The "shark tank" became a fun and unexpected metaphor that all could relate to.
  • License: Creative Commons Attribution
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  • File format: .mp4
  • Length: 1:17




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David Gray

David Gray

Press contact Founder and Creative Director +46 8 313 620
Gunilla Lundström

Gunilla Lundström

Press contact CEO & Partner CEO, Account Director and Managing Partner + 46 70 29 27 114

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We combine insightful strategic thinking, Scandinavian design and emotional storytelling to activate brand experiences across a range of channels.

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