Norway's World Cup team tops up 500kg seafood supply ahead of England quarter-final
Additional seafood shipment sent to the team camp as Norway's World Cup nutrition strategy continues to attract international attention
Additional seafood shipment sent to the team camp as Norway's World Cup nutrition strategy continues to attract international attention
Norwegian Seafood Council and industry partners highlight how verified origin, traceability and supply chain transparency are giving operators stronger proof points behind the seafood they serve.
Chef-led recipe inspiration showcases how Norwegian whitefish can help fish and chip shops tap into the street-food trend as a route to growth, through simple, versatile formats that attract new customers and demonstrate value through menu innovation.
With 20% of UK consumers now following a high-protein diet[1] the seafood industry is in a strong position to capitalise on the fast-growing protein category. Insights from the Norwegian Seafood Council’s (NSC) latest research highlight a significant opportunity to better align seafood’s natural nutritional strengths with evolving consumer expectations.
One of Scotland’s best-loved roadside stops is now officially one of the UK’s top fish and chip shops.
The Real Food Café, based in Tyndrum, has won the Environment and Sustainable Business category at the National Fish and Chip Awards – organised by the National Federation of Fish Friers and sponsored by Seafood from Norway – cementing its place among Britain’s top 15 chippies.
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Collaboration, innovation and sustainability were at the heart of discussions at the Norwegian Seafood Council’s annual arena for influential industry voicesA record number of industry leaders gathered on Tuesday at the historic Fishmongers’ Hall in London for the 2026 edition of the Norway–UK Seafood Summit, hosted by the Norwegian Seafood Council (NSC).This annual gathering has become a vital pl
While famous for its long migration, the journey of Norwegian skrei continues after the catch into the hands of UK chefs who are transforming it into a variety of exclusive serves
The much-anticipated Norwegian skrei season has arrived, with this exclusive whitefish available in the UK until April. Hailed for its delicate flavour and silky texture, this relative of the cod family is a high
Seafood from Norway has announced that vessel Geir will host the esteemed winners from this year’s National Fish and Chip Awards.
New research from the Norwegian Seafood Council (NSC) has uncovered a considerable opportunity for raw consumption in the home as the rapid rise of sushi in recent decades has paved the way for Hawaiian-inspired poké.
A group of the UK’s most promising chefs and influential culinary figures travelled to Norway for an immersive educational experience designed to inspire and inform the next generation of hospitality leaders.
The Norwegian Seafood Council (NSC) has appointed Bjørn-Erik Stabell as its new UK Director, succeeding Victoria Braathen, who has led the Council’s UK marketing efforts since September 2022.
As the days grow longer and warmer, there’s no better time to gather with friends and family for relaxed, al fresco meals. This summer, let the fresh, clean flavours of Norwegian seafood take centre stage with a collection of easy, elegant dishes — from bold BBQ favourites to refined seasonal creations.
A Bold Take on Cod – Now Featured in ASDA
Norwegian cod with pepper sauce
For those lo
Seafood from Norway is proud to once again serve as principal sponsor of the National Fish & Chip Awards, as the 2026 competition officially opens for entries. Now in its 38th year, the awards continue to honour the people and businesses who bring the UK’s most iconic dish to life.
Organised by the National Federation of Fish Friers (NFFF), the awards are open to UK fish and chip operators,
This June, Seafood from Norway, in collaboration with Norwegian Frozen at Sea, welcomed a new wave of the UK’s top fish and chip shops and industry stakeholders on an unforgettable educational journey to Northern Norway. The trip marked over a decade of this collaborative initiative, which celebrates the enduring bond between Norway’s fishing industry and the UK’s beloved fish and chip sector.
Watch Chef Simon Hulstone create his crispy Popcorn Prawn using Norwegian cold water prawns – then take on the #NorwegianPrawnChallenge! Recreate the dish, share your version on Instagram, and you could win a Norwegian national team t-shirt signed by Erling Haaland! Full video and details on our Instagram.
Seafood from Norway hosted an Inspiration Day in London on Tuesday 13th May to celebrate the winners of the National Fish and Chip Awards (NF&CA), recognising their achievements and exploring the future of sustainable seafood in the UK’s hospitality sector.
Friday 6 June 2025 marks a major milestone for one of the UK’s most beloved food celebrations – National Fish & Chip Day (NF&CD) – and Seafood from Norway is proud to once again lend its support to the event, which brings the nation together to honour the tradition, people and ingredients behind fish and chips.
Renowned chef and Norwegian Seafood Council ambassador Michel Roux shares his passion for Norway, its skrei cod and sustainable seafood.
Seafood from Norway, in collaboration with Chef Publishing, staged a seafood takeover at this year’s Chef HQ at HRC. The event invited celebrated chefs, industry experts, and stakeholders to showcase and enjoy the versatility and premium quality of seafood from Norway.
Norwegian cold-water prawns are well-placed to strengthen their market position in the UK. Backed by sustainability credentials, premium quality, and unmatched convenience, they represent a strong opportunity for UK retailers, hospitality operators, and caterers.