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Topics: Events

  • The audience favorite from last year is back: Gothenburg's Lucia Parade returns to Avenyn

    Last year, 5,000 people gathered on Avenyn, and now it's time again! On Friday, December 13, World of Volvo, Göteborgs Lucia, and Avenyföreningen will host this year’s edition of Gothenburg's Lucia Parade. The success from last year will once again light up Avenyn, culminating in a heartwarming concert at Götaplatsen, performed by Göteborgs Lucia and over 150 choir members.

  • Free Autumn Fun at World of Volvo

    The autumn break is approaching, and the concept Family Fun – which attracted hundreds of families during the summer – is now returning to World of Volvo, this time with an autumn twist. Experience autumn break fun where the entire family can explore, learn, and play through dance, music, and crafts. Family Fun is open from October 28-29 and November 1-3 with all activities offered free of charge.

  • Gothenburg Tech Week at World of Volvo

    World of Volvo opens its doors for Gothenburg Sustainability Expo, which is part of Gothenburg Tech Week. The event will enable innovators, industry leaders, and engaged individuals from all over the world meet to discuss and encourage development in sustainability. The goal is to collectively explore solutions and exchange thoughts and ideas to work towards a more sustainable future.

  • An autumn of music awaits at World of Volvo

    The summer at World of Volvo has offered experiences for both adults and children, locals and tourists. Now, the brand experience centre is releasing its autumn programme, where visitors can enjoy an offering largely focused on music – featuring one of Sweden’s biggest artists.

  • Summer at World of Volvo

    Get ready for a summer filled with experiences at World of Volvo. Since opening its doors in April, the experience centre has attracted both locals and tourists alike. As we head into the summer season, the offerings are expanding even further. With free activities for families, Ceno's delightful outdoor dining, and the acclaimed exhibition, there’s something for everyone this summer.

  • Free Summer Activities for Families at World of Volvo

    The summer is here, and World of Volvo is now launching a brand-new concept that is free of charge. Family Fun is a summer initiative where children and parents can discover, learn, and have fun together. Every Wednesday and Friday, between the 3rd of July and 2nd of August, activities such as planting of sunflowers, music-making and high-tech performance art will be arranged – all at no cost.

  • Victor Leksell to Perform Three Intimate Concerts at World of Volvo

    Victor Leksell will be the first artist to perform on the World of Volvo concert stage. The experience centre now announces three concerts on home turf of the Gothenburg artist. On 26, 27, and 28 September, Victor Leksell will take the stage at World of Volvo. The concert on 26 September will have no age restriction, while the other two days will have a minimum age limit of 13 years.

  • Vision for the architecture of World of Volvo: A world without boundaries with nature at the core

    Gothenburg’s new experience centre, World of Volvo, opened its doors in April. The 22,000-square-metre building, designed by the international architectural firm Henning Larsen, brings technological innovations, Volvo iconic vehicles, cultural events and culinary experiences under one roof. Its architecture symbolises a world without boundaries, where nature is at the core.

  • The vehicles from the Volvo Museum are getting a new home

    After almost 30 years in the Volvo Museum in Arendal, it is time for Volvo’s iconic vehicles to shine in their new home at World of Volvo. Gothenburg’s new experience centre will open on 14 April – and the vehicles are ready to welcome their first guests.

  • With focus on “omtanke”: The Exhibition at World of Volvo

    In April, Gothenburg’s new experience centre, World of Volvo, will be opening its doors. The centre features a 4,500 m2 exhibition that has been designed with focus on “omtanke”, i.e., care for people. Here, visitors will be able to explore everything from Volvo’s most iconic vehicles to real-life stories and extraordinary interactive experiences.

  • The keys have been handed over to World of Volvo

    This Wednesday the keys were handed over to World of Volvo – the new experience center in Gothenburg. The 22 000 m² premises is located in Gothenburg's newest event district and will accommodate everything from exhibitions to food, conferences and music events.

  • Gothenburg's first Lucia Parade is taking place this December

    Christmas is approaching and Gothenburg is getting ready for a season that attracts many visitors every year. On December 13th, a new Christmas tradition will make its debut, initiated by World of Volvo, Göteborgs Lucia, and Avenyföreningen. Gothenburg’s Lucia Parade will stroll along Avenyn and conclude with a festive concert at Götaplatsen, performed by Göteborgs Lucia with 120 choir members.

  • One year left – countdown until grand opening of World of Volvo!

    World of Volvo, a highly anticipated experience hub located in the heart of Gothenburg, is set to open its doors to the public in just one year. The opening festivities will span several days and conclude on April 14th, which marks Volvo's birthday.

  • World of Volvo opens for meeting and event booking - "a unique meeting experience"

    World of Volvo welcomes its first visitors in spring 2024, but for companies who want to treat their employees to a state-of-the-art conference or event experience, booking is already possible. With space for up to 1.100 people, Gothenburg's new meeting place can accommodate companies of all sizes for gatherings in unique facilities with impressive views.

  • World of Volvo chooses Götaplatsgruppen as its restaurateur

    World of Volvo opens in 2024 – a joint venture by Volvo Cars and Volvo Group, with the ambition of becoming a new, exciting meeting place in central Gothenburg. A vibrant destination that will offer exhibitions, experiences, events, conferences and restaurants.

  • This is World of Volvo – "an ideal meeting place"

    A new landmark with space for exhibitions, concerts and dining experiences is taking shape in central Gothenburg. The five-story, 22,000-square-metre World of Volvo is scheduled to be completed in two years. In addition to being the heart for all Volvo companies, the Experience Centre will be a meeting place for everyone who lives in or visits Gothenburg.
    In early 2024, Gothenburg's new Experie

  • Volvo’s new experience centre in Gothenburg - "a building that stands out"

    The construction of World of Volvo has begun. Unique Scandinavian architecture, designed by architects Henning Larsen, with glass walls from floor to ceiling and natural materials, is what visitors first will lay eyes on when World of Volvo opens up in early 2024. – World of Volvo will become a brand-new landmark that will greet drivers heading to Gothenburg on the E6 motorway, an incredibly cool

  • Beams-up! - World of Volvo is taking shape

    On the night between Saturday and Sunday the 3rd of April, a part of southern Gothenburg was closed off for vehicles. Well, for all vehicles but one: the first delivery of the glulam heart beams for World of Volvo.
    World of Volvo is a statement and an investment by Volvo Group and Volvo Cars.
    This first gigantic piece of glue-laminated wood is 35 metres long, 1.8 metre wide and weighs 14 ton

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