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gina tricot opens new store in ringen, stockholm

gina tricot opens new store in ringen, stockholm

Gina Tricot is thrilled to announce the grand opening of its newest store at Ringen shopping center, located in the heart of Södermalm, Stockholm. On February 22, Gina Tricot opens the doors to a 300 square meter store in the Ringen shopping center. In addition to its regular assortment, the store will also feature the Gina Tricot Young concept, launched in August 2021.
As a longstanding corne

gina tricot’s successful circular concept RENT returns

gina tricot’s successful circular concept RENT returns

Gina Tricot is thrilled to announce the return of RENT, a circular fashion initiative allowing customers to rent exclusive partywear for parties and special occasions.
Originally launched in 2019 as a part of Gina Tricot's sustainability commitment, RENT has quickly gained popularity. For the fifth consecutive year, Gina Tricot launches a new collection featuring three stunning party dresses.

gina tricot and muli collection unveil exclusive jewelry line

gina tricot and muli collection unveil exclusive jewelry line

Gina Tricot has joined forces with Muli Collection to release a limited-edition jewelry line, marking an exciting collaboration between two women-powered brands. The collection showcases eleven exclusively designed pieces, each arriving fully wrapped in a custom gift box.
During the month of November, covered displays with the message "unwrapping soon" were placed in selected Gina Tricot store

gina tricot expands to iceland with physical stores

gina tricot expands to iceland with physical stores


Gina Tricot, one of Sweden's leading fashion chains with 150 stores in four countries, is taking an exciting step into the Icelandic market by opening its first physical stores in Iceland. This marks Gina Tricot's first venture into franchise stores outside of Sweden, representing a significant move for the brand on the international stage. Previously, Gina Tricot had only operated e-commerce

Gina Tricot opens the doors to its new, ultra-modern, omni-focused shopping destination in Stockholm.

grand opening gina tricot drottninggatan

Gina Tricot opens the doors to its new, ultra-modern, omni-focused shopping destination. Exceptional service, smart digital solutions, upgraded fitting rooms, self-service checkout, and a specially developed RFID system are just a few of the new features.

Hobnob X Gina Tricot - nu släpps höstens weekend capsule i nytt designsamarbete med det digitala modemagasinet.

Hobnob X Gina Tricot

För AW21 släpps nu designsamarbetet ”Weekend Capsule – Created by Hobnob”, där Linn Eklund och Fanny Ekstrand designat en lekfull kollektion med fokus på fina kvaliteter och stilsäkra modeplagg, skapade för den perfekta weekend-garderoben.

Now, Gina Tricot is enhancing its range again, this time with a focus on the highly aware and engaged Gen Z target group.

gina tricot expands its range with a new concept: young gina

Gina Tricot continues its expansion to meet customer demand. For autumn 2021, the fashion retailer is launching Young Gina, focused on Gen Z. The new concept offers fashion clothing in sizes 134-164 – a long-awaited addition that will fill a size gap in the company’s fashion range. Young Gina will be launched online and in selected stores on 12 August.

Colourful summer collection in a new design collaboration with fashion profile Emili Sindlev

Emili Sindlev x Gina Tricot

We’ve already seen style profile and influencer Emili Sindlev featured as a fashion personality in Gina Tricot’s earlier campaign material. In a new collaboration for SS21, the Danish fashion star has designed a summer- and beach-inspired accessory collection, “Created by Emili Sindlev”, to be released in selected stores and online at ginatricot.com on 27 May. A matching clothing collection, desig

With circular fashion in focus, we’re launching a remake capsule collection, featuring reconstructed vintage garments developed in collaboration with designer Anna Lidström of Another Studio.

Another Studio x Gina Tricot

Mix old with new and new with old. With circular fashion in focus, we’re launching a remake capsule collection, featuring reconstructed vintage garments developed in collaboration with designer Anna Lidström of Another Studio. Men’s shirts and jackets that have been given a new, trendy design in the form of easy-to-style, key items for women.

release of jewellery collection in exclusive designs

BLUE BILLIE x GINA TRICOT

Gina Tricot gets winter glowing in a new collaboration with trendsetting jewellery brand Blue Billie. Consisting of new takes on some of Blue Billie’s most popular iconic pieces, this exclusive capsule jewellery collection will be available only at ginatricot.com and in selected Gina Tricot stores.

success of rent-to-wear continues with a new, exclusive capsule collection for hire online.

gemme with gina tricot

Rent is the new new – As part of its sustainability journey, Gina Tricot is launching a unique collaboration with Gemme, the fashion industry’s online walk-in closet, where users share their own designer garments and accessories or get access to exclusive wardrobe “gems” directly from other fashion lovers, including some of the country’s most well-known style profiles.

Gina Tricot går in i partnerskap med idol

Gina Tricot går in i partnerskap med idol

Gina Tricot har en spännande höst att se fram emot som inkluderar ett helt nytt forum då modekedjan stolt går in som ny huvudsponsor till den populära musiktalangtävlingen Idol på TV4.

Maja Nilsson Lindelöf x Gina Tricot - The success continues

Maja Nilsson Lindelöf x Gina Tricot - The success continues

This autumn, Gina Tricot will collaborate a second time with lifestyle and fashion influencer Maja Nilsson Lindelöf to create a collection. The spring collaboration was an amazing success and fall’s version is a new take with Maja at the helm, offering an intriguing mix of timeless business and casual pieces.

​GINA TRICOT X BEYOND RETRO – LAUNCHES NEW VINTAGE COLLABORATION

​GINA TRICOT X BEYOND RETRO – LAUNCHES NEW VINTAGE COLLABORATION

Gina Tricot continues to raise the bar in the fashion industry by teaming up with the well-established vintage brand Beyond Retro. A limited collection of beautiful second-hand garments will be available for purchase in selected Gina Tricot stores in the Nordic region from 11 June 2020.

GINA TRICOT KICKS OFF SUMMER WITH A UNIQUE LIVE VIDEO SHOPPING EVENT

GINA TRICOT KICKS OFF SUMMER WITH A UNIQUE LIVE VIDEO SHOPPING EVENT

At last! Gina Tricot’s new agreement with live-video streaming provider Bambuser means that the fashion chain will start summer this Thursday with Live Video Shopping. The premiere will take place on 28 May at 20:00 CET.
The premiere edition will be broadcast together with two of Gina Tricot’s summer campaign profiles: star influencers Matilda Djerf from Sweden and Tina Maria Hansen from Denmar

We Make Women Smile

Gina Tricot is a Swedish clothing company, offering trending fashion to women in over 30 countries. Our customers will find outfits and accessories for every occasion, every day of the week – must-have basics, denim, and the ultimate party pieces. At Gina Tricot we have an immense passion for fashion, intending to offer our customers a new and inspiring omnichannel based shopping experience, both online and in store.

We’re always aiming to find new forward-thinking ways how we can evolve as a fashion company; looking for great sustainable solutions, creative work ideas and unique collaboration opportunities to become even better at what we do – and put our hearts into every day – as an international fashion supplier.

Gina Tricot